Course Introduction

Establish Ministry Strategy (Edit)

Ministry Strategy Training Video 1

Ministry Strategy Training Video 2

Strategy & Spiritual Warfare (Reedited)

Jesus The Grand Strategist (Redited)

What You Never Knew About Church Vision (Redited) (PDF)

Identify Your Churchgoer Journey (Reedited) (PDF)

Choosing Your Churchgoer Journey Action Steps (Reedited)

Find Your Churchgoer Journey Forerunners (Reedited) (PDF)

Strategic Ministry Alignment (Reedited)

Set Your Key Performance Indicators (Reedited) (PDF)

Create A Ministry KPI Card (Brett Write)

Understand & Use Tactics (Brett Write)

Single Campus Strategy (Brett Write)

Multi Campus Strategy (Brett Write)

Clarify Ministry Mission (Brett Write)

Track Corporate Ministry KPIs, Assessments, & Optimizations (Brett Write)

Track Individual Ministry KPIs, Assessments, & Optimizations (Brett Write)

Ministry Sustainability: Christian Cultural Beliefs That Limit Your Ministry (BRETT WRITE)

Scriptures & Definition (EDIT)

Beliefs, Thoughts, Emotions, Actions (EDIT)

Bottom Up Growth Strategy (BRETT EDIT) (TOWER Mental Model) Add IMG

Beliefs About Risk

Beliefs About Failure

Beliefs About Scarcity

Beliefs About Happiness (EDIT)

Possibility Beliefs

Beliefs About Growth

Beliefs About Wealth

Beliefs About Money (EDIT)

Beliefs About Luck

Beliefs About Church & Business

"If" Versus "When" Beliefs

"Can" Versus "Can't" Beliefs

Beliefs About Success

Eliminating Binary Beliefs

Beliefs About Investing

Clickmill Culture & Beliefs

Beliefs about Empowerment vs Victomhood

Ministry Sustainability: Resource Allocation & Pruning (Edited)

The Necessity of Pruning (Reedited)

Pay Now Or Pay Later - It's Your Choice (Reedited)

Ministry Resources You Didn't Know You Had (Reedited)

Ruthless Elimination (Reedited)

Baseline Resource Allocation (Reedited)

Asymmetric Resource Allocation (Reedited)

Batching & Resource Allocation (Reedited)

80/20 Resource Allocation (Reedited)

Locus Of Control & Resource Allocation (Reedited)

2nd Order Consequences of Resource Allocation (Reedited)

First Principles & Resource Allocation (Brett Write)

Worst Case Scenario Resource Allocation (Reedited)

No Plan B Thinking (Brett Write)

Optimize Your Resource Allocation (Brett Write) (ITR FORMULA HERE)

Prioritizing Your Resource Allocation (EditED) (ITR LESSON BEFORE THIS?)

The Resource Allocation Odds Game (EditED)

Minimum Viable Resource Allocation (Brett Write)

Take Massive Action - Resource Allocation (Brett Write)

Putting It All Together: Unbeatable Decision Making Process (Brett Write)

Multidimensional Decision Making Process (Brett Write)

Application: Pruning In-person Ministries (Brett Write)

Application: Pruning Digital Ministries (Brett Write)

Application: Pruning Service Menu (Brett Write)

Application: Pruning Personal Habits (Brett Write)

Application: Pruning Finances (Brett Write)

Application: Pruning Energy Expenditures (Brett Write)

Application: Pruning Focus Expenditures (Brett Write)

Win-Win Resource Allocation (Brett Write) (WHERE TO PUT THIS?)

Ministry Sustainability: High Performance Leaders & Burnout (EDITed)

From Surviving To Thriving (EDITed)

Individual Resource Limitations & Burnout (EDITed)

Pastoral Resource Debt (EDITed)

The New Standard for High Performance Leaders (EDITed)

Understand Your Limitations (EDITed)

Prioritize Your Needs (BRETT WRITE)

Pastor Bottleneck Overwhelm (BRETT WRITE)

Toxic Stress Vs Healthy Stress (BRETT WRITE)

Healthy Boundaries (BRETT WRITE)

Ministry Sustainability: Staffing A Digital Ministry (EDITED)

How To Use This Section (EDIT)

Ministry Structure (EDIT)

Staffing The Marketing Director (EDITed)

Staffing The Content Creator (EDITed)

Staffing The Advertiser (EDITed)

Staffing The Social Media Guru (EDITed) (add funner graphic, connect phase)

Staffing The Search Engine Optimizer (EDITed)

Staffing The Web Designer & Graphic Designer (EDITed)

Staffing The Follow-Up Marketer (EDITed) (Add graphic of funnel, close phase)

Staffing A Digital Ministry Quiz

Ministry Sustainability: Solve Your Volunteer Problems Forever (EDITed)

The TOXIC Volunteer Cycle (EDITed) (add image of the actual cycle)

Are Volunteers Even Biblical? (EDITed)

Shift Volunteers From Obligation To Opportunity (EDITed)

How To Attract Church Volunteers (EDITed)

How Jesus Allocated Ministry Resources (EDITed)

Attract & Keep Volunteers With A Benefits Package (EDITed)

We Applied It: Clickmill Internship (I.e. Volunteer) Case Study Results (EDITed)

Ministry Sustainability: Monetization

Ministry Monetization Training Video 1

What Is Monetization & Why Is It Important?

Where Monetization Falls On The Marketing Funnel

Why I'm A Tentmaker -(like Paul)

Example: TSA

Ministry Sustainability: Building A Team Of Advisors (EDITed)

Why You Need An Advisory Board (EDITed)

Who To Choose (EDITed) (add wksht)

How To Pitch To Your Advisors (EDITed)

Ministry Growth: Jesus' 5 Step Outreach Strategy (EDIT)

The 5 Principles Jesus Used To Influence People (EDIT)

STEP 1: Identify Your Existing Audience (PDF HERE) (EDIT)

STEP 2: Identify Who Lives Near Your Church (PDF HERE) (EDIT)

STEP 3: Identify Who Attends Nearby Churches (PDF HERE) (EDIT)

STEP 4: Identify If You're Currently Targeting The Right Audience (PDF HERE) (EDIT)

STEP 5: Identify Who You Can Most Effectively Reach (PDF HERE)(EDIT)

STEP 6: Identify What Motivates Your Target Audience (PDF HERE) (EDIT)

Go Unto All The World - Comment Response (EDIT)

STEP 7: Jesus Went To His Audience

From Passive To Offensive Church Strategy

STEP 8: Build Trust With Your Audience (WKST HERE)

Why Marketing Will Never Work For Some Churches (candy vs wrapper, Img vs actual fast food burger).

Understanding What Has Value

How To Create High Quality Services & Products

Under Promise & Over Perform

feedback, Feedback, FEEDBACK (PDF HERE)

Analyze Your Survey Results (PDF HERE)

STEP 4: Redirect Their Attention

STEP: 5 You Do Not Have Because You Do Not Ask (P5S1)

How Modern Churches Try To Influence People

Ministry Growth: Evangelism

Evangelism Training Video 1

Evangelism Training Video 2

Evangelism Training Video 3

Evangelism Training Video 4

Evangelism Training Video 5

Evangelism Training Video 6

Evangelism Training Video 7

Evangelism Training Video 8

Evangelism Training Video 9

What Is The Gospel?

How It Feels To Hear The Gospel (RUN CHAT GPT)

Indications Of A Poor Gospel Presentation (RUN CHAT GPT)

False Belief About A Sharing The Gospel (RUN CHAT GPT)

Identifying A Successful Gospel Presentation (RUN CHAT GPT)

How To Start Sharing The Gospel Without Being Awkward

Don't Share Until You Know Your Audience

Build Trust By Meeting Needs (RUN CHAT GPT)

How To Reframe The Gospel

Avoid Blaming & Shaming Language

The Law Of Reciprocity (RUN CHAT GPT)

Cognitive Dissonance (RUN CHAT GPT)

Apologetics & Evangelism

Is Evangelism Training Manipulative?

Ministry Growth: Create Your Discipleship Strategy (BRETT WRITE)

Ministry Growth: Analytic Data - What Works & What Doesn't

Conversion Optimization Training Video 1

Conversion Optimization Training Video 2

Conversion Optimization Training Video 3

Corporate Structures & Ministry Training Video 4

Establish A Corporate Marketing Strategy - [Establish corporates CTAs]

Establish Individual Ministry Marketing Strategy [and CTAs]

Establish Your Disciple's __ Step Journey

Identify Measurable Digital Goals

Basic Marketing Funnel Review

Connect, Convert, Close - Software & Strategies

Basic Math That Tell You What Works Working

Ministry Growth: Keyword Research Training (FILM THEN WRITE)

Marketing Funnel Training Video 1

Intro & Placement In The Marketing Funnel

What Are Keywords & Why Are They Important?

Keyword Search Volume

Keyword Difficulty

Keyword Cost Per Click

Informational Intent Keywords

Geographic Intent Keywords

Commercial Intent Keywords

Long-Tail & Short-Tail Keywords

Choosing The Best Keywords

Ministry Growth: Website Design & User Experience Design

User Experience Design Training Video 1

Website Design Training Video 2

Website Design Training Video 3

Landing Page Design Training Video 4

Landing Page Design Training Video 5

Complex Client Website Design Training Video 6

Intro & Placement In The Marketing Funnel - CONVERT

Determine Your Website's Purpose (Churchgoer journey - all elements must point here)

Its not about you (all elements must solve the needs of the user)

Determine Website KPI's

Beauty Vs Effectiveness (Results Focused webdesign - fruit)

Branding: Choosing Colors

Branding: Choosing Fonts

Branding: Logo Design Basics (Fits in a website nav bar - readable)

How Service Industry Websites Work

Viewer Confusion & Website Friction

Navigation Menu Rules

Website Call To Action Buttons

Number Of Calls To Action

Value Theory Of Words

Building Trust - Testimonials, client/ other ministry logos, publications, certs, etc.

Images (custom)

Lead Magnets

Social Media Links

Hero Section - WWWWWHW

It's all about them (Don't talk about your ministry)

Ruthless Elimination - Website Audit

Website Platform Suggestions - Wordpress vs Squarespace

HOMEWORK: Church Website Audit

Church Growth: How To Create Impactful Church Graphics

Ministry Growth: Content Creation & On Page SEO Training

Content Creation Training Video 1

Content Creation Training Video 2

Content Creation Training Video 3

Google Search Console Training Video 6

Intro & Placement In The Marketing Funnel - CONNECT

#1 Biggest Content Creation Mistake

What Is Content & Why Is It Important?

Google Search Results Page Breakdown

Create Evergreen Content

Google Docs For Your Content

Keyword Research (Say that they need to do it first, don't reteach it)

Content Research (look at top 5 blogs on google)

Outline Content

Meta Descriptions

Keyword Targeted Title

Permalinks

Meta Titles

Sidebar: Creating Keyword Targeted Content Plans

Begin Writing Content People Love - Readability Breakdown

Content Spacing

Content Format

Begin Writing Content Google Loves - SEO Breakdown

Create Blog Thumbnail

How To Get Viewers To Take Action On Your Content - Content CTA Breakdown

How To Position Sermons On Your Website For Best Results

Using Google Search Console To Increase Traffic

Content Creation Process Checklist (Create PDF Checklist)

Index Blog in GSC

Notify Social Media Guru

Ministry Growth: Live & Online Church Service Strategy

Intro & Placement In The Marketing Funnel - CONVERT

Why Not Facebook Live Or YouTube Live?

Ministry Growth: Digital & Physical Launch Training

Placement In The Marketing Funnel - CONVERT

Not An End In Itself

The Goal Of Your Launch

What Are The Elements Of Your Platform?

Examples: Screen Share - Blog Launch

Launch Countdown & Reminders

Launch Time Limits, Scarcity & FOMO

Launch Call To Action

Ministry Growth: Church Product Pages That Sell

Placement In The Marketing Funnel - CLOSE

Keyword Research

Product Titles

Permalink, Meta-Title, Meta-Description

Ministry Growth: Follow Up Strategy That Generates Engagement

Intro & Placement In The Marketing Funnel - CLOSE

Email Is An Odds Game

Your Most Valuable Asset

Email Branding & Authenticity

Difference Between SPAM & Value

What You Put In Is What You Will Get Out

Email Segmenting & Drip Strategy

Anatomy Of An Effective Email

Email Call To Actions

SMS & MMS

Ministry Growth: How To Create Unlimited Value For Your Audience (EDIT)

Creating Value Makes Your Church Magnetic

Why You Don't Need Money

Creating Unlimited Value For Free

The Center Of Value Strategy

Intrachurch Partnerships

Negotiating Win-Win Deals

BONUS: Natural Law & Church Growth

Intro (What follows is a conversation) - not claiming absolutes

Divine Revelation & Natural Revelation - The link between good and the created order

The Unknown Reason Prayer & Faith Aren't Creating Church Growth

Book Suggestions In This Course

Track Individual Ministry KPIs, Assessments, & Optimizations (Brett Write)

The Definitive Digital Ministry Mega Course [BETA]

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Track Individual Ministry KPIs, Assessments, & Optimizations (Brett Write)

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